SECreTour participation in the REMODEL Summer School

The SECreTOUR project participated in the Summer School organised by the REMODEL project on 16-17 September 2025 in Bursa, Türkiye.

The REMODEL Team and the projects invited at the Summer School

The REMODEL Summer School «Innovative Business Solutions for the Food and Beverage Industry» was held at the premises of the Bursa Uludağ University and it was chaired by Prof. Dr. Aylin Poroy Arsoy, Coordinator of the REMODEL project.

The lecture of SECreTOUR was delivered by the Networking Manager of the project. The presentation is available here for free download.

Antonella Fresa, the SECreTOUR representative at the Summer School

The REMODEL project participates in the SECreTOUR Nework and it was nice to meet at the Summer School with the representative of VERNE, another project that participates in the Network.

Juanita Blue, representative of the VERNE project

The encounter has been a very good opportunity to exchange ideas about the way that the participating projects are taking to experiment innovative business models in the light to promoting sustainable cultural tourism.

 

 


Follow SECreTour online also on the SECreTour project’s website.

 

 

 

 


EUreka3D-XR pilot scenario in Bibracte progressing full steam

EUreka3D-XR partners Bibracte and NTUA School of Electrical and Computer Engineering are jointly progressing towards the creation of two XR tools applied to the French archaeological site. The pilot is named “The AR narrative of the hidden side of Bibracte archaeological site” and is about visiting the archaeological site of the Celtic city of Bibracte (France) and being able to understand the process of excavations, the reconstructed aspect of buildings and the artefacts that were retrieved by archaeologists in different zones of the site, by following a map available on a mobile app.

The main challenge of mediating with visitors to the Bibracte archaeological site is to enable them to see and understand the almost invisible remains and realities on the site. The EUreka3D-XR pilot and the tools developedby NTUA offer a more comprehensive and immersive response to this challenge, directly on the archaeological site.

Thanks to AR, visitors will be able to view 3D models of terrain and objects linked to their discovery context and enriched with complementary media. This visit will allow them to discover ‘the hidden side of Bibracte’ by having access to missing elements, not visible in situ or not directly accessible to the senses and intellect.

In September 2025, technical partners National Technical University of Athens visited Bibracte for a first round of testing onsite and for progressing with the pilot’s development in sight of the first prototype release in November 2025.

Field tests have focused on the AR Tour Experience application and the immersive rendering of the 3D models associated to the test point of interest in the Bibracte site, and while the the first results are encouraging, some adjustments still need to be done to improve the user experience, suggesting further development and problem-solving on the mobile application and its back-end platform, according to an agile and iterative methodology that is based on the feedback collected during the meeting onsite.

More evaluation of the prototypes is planned in the coming months, engaging various stakeholders internal and external to the project consortium. Basing on user feedback, the full joint team of NTUA and Bibracte is willing to offer an innovative tool serving heritage mediation, to advance the application of XR tools and offer a good user experience, aiming that both the tools and the scenario are useful for cultural heritage institutions.

Read more about the Pilot on project website: www.eureka3d-xr.eu

Blog Bibracte (French language): https://www.bibracte.fr/actualite/projet-eureka3d-xr-test-de-lapplication-ar-tour-experience


Beyond Borders Hackathon: apply now!

SECreTour project, together with Photoconsortium, EuropeanaUNESCO Chair of the Università della Svizzera Italiana in ICT to develop and promote sustainable tourism in world heritage sites and UNESCO Chair of the Università di Genova in Anthropology of Health, Biosphere and Healing Systems, is organizing on 25th October 2025 in Lugano a exciting day of creativity and reflections about the role of open access collections in digital storytelling supporting heritage tourism (natural, cultural and intangible).

Beyond Borders Hackathon invites university students and young digital creators interested in digital cultural heritage, social science and humanities, cultural promotion and sustainable tourism to deliver a creative proposal using the vast collections available on the Europeana website, inspired by SECreTour’s mission to promote sustainable, engaging and creative tourism as a driver for a better future in rural and remote areas.

The general theme is “Exploring Insubria, and other cultural corridors through digital heritage collections“. 

Participants will explore Europeana’s open-access collections and reusable cultural datasets and identify themes linked with cross-border heritage and identities. the scope of the creative works is to design novel approaches to communicate the concept of geocultural heritage of Insubria and deliver stories incorporating digital storytelling, participatory approaches, responsible tourism and traditions from rural communities.

The Processions of Mendrisio, by Heinz Plenge, CC BY-SA.

Deadline for applications: 3 October 2025

Read more and apply: https://www.photoconsortium.net/beyond-borders-hackathon/


Calendar of main events surrounding the UNFRAMED exhibition

Join the UNFRAMED experience through a series of exciting events that will help you dive into the digital modern art world:

  • September 17, 2025, 12:00–1:00 PM – Press conference for the exhibition UNFRAMED – Towards a New Reality (Bastione del Parlascio, Pisa).
  • September 19, 2025, 7:00–9:00 PM – Opening of the exhibition UNFRAMED – Towards a New Reality (Bastione del Parlascio, Pisa).
  • September 24, 2025, 4:00–8:30 PM – Interdisciplinary Summit Senses and Intelligences (Palatodisco, Pisa).
  • October 8, 2025, 10:00–1:00 PM (schools) and 4:00–7:00 PM – Conference Beyond the Frame – Critical Perspectives on Digital Art (Museum of Graphics, Pisa).
  • October 12, 2025, 5:30–8:00 PM – Closing ceremony of the UNFRAMED exhibition – Towards a New Reality (Bastione del Parlascio, Pisa).

Find more information at https://www.unframedshow.com/


Digital art and mental art

“In morte di Isgrò”, Andrea Paoli, opera digitale NFT

Digital art and mental art

We could say that digital art was born as conceptual art, since it finds its root in immateriality, and is immaterial because it exists only in thought: the object of art does not truly exist and, being useless, it is relegated to a temporary and unstable condition of the work. Thus, once the work is stripped of the object, it acquires the characteristics of ubiquity and of being impossible to fix in a single, definitive representation.

Yet, despite this premise, anyone familiar with today’s digital art scene cannot help but object that most works produced through digital means cannot, today, be defined as conceptual (at least not according to the classical definition of the movement). On the contrary, one could argue the opposite: the majority of these works are visual masturbations that have little to do with signaling a thought—kitsch art made even more kitsch by the “innovative” medium, which lends a semblance of exclusivity.

Given these considerations, we can affirm that digital art is, in truth, not conceptual art; rather, it is an art that is born and lives within thought itself—what we might call mental art. Of course, there are beautiful thoughts and stupid thoughts, good thoughts and bad thoughts, and this art that emerges, grows, and develops outside of the object is nothing more than thought itself, which can in turn be beautiful, stupid, good, bad, and so on.

Continuing this line of reasoning, we can analyze the key difference between conceptual art and the art that lives within the concept—that is, mental art. In experiencing the former, one must proceed by decoding: breaking down the elements of the work in order to grasp the underlying thought. In experiencing the latter, one must instead proceed by coding: contextualizing, reconstructing the whole from a fragment. It is the same difference as between perceiving a complex thought that must be divided into parts and perceiving a fragment of that same thought, zoomed in so many times that one can see its very cells.

This type of art is also a natural consequence of the development of intelligent systems: a neural network, reproducing mathematically the mechanisms of the brain, will result in a raw thought made visible through a sign. Having moved from art as the signal of a thought (conceptual art) to art inside thought itself, enabled by the digital (mental art), as we have said, there is no longer any need to decode anything.

Art of this kind is often perceived as banal because the whole body of thought is replaced by the finger. While in conceptual art one had to strip away a clothed body (resting on the support of the object) to reach the naked body, in mental art only the finger is shown, in all its details. What is analyzed, through zooming in, is the complex system itself.

My work “Material Page and Immaterial Page – Luminous Meanings Behind a Paper Sky”, exhibited at the Bastione del Parlascio as part of the exhibition Unframed (a title that itself refers to a dimension beyond the object), is situated in this line of research by placing in relation two pages: the material one made of paper and the spiritual-virtual one of the digital. The zoom into thought is composed of a series of “is” because everything—note carefully, everything, not just every word—is made of signifiers that come to signify only through their referential process. Everything, in other words, is a collection of small attributions of meaning; thus, everything is a collection of “is” that together build the greater thought, a vast complex of micro-references.

It is a point in a line of research that lies between conceptual art, which signals thought, and mental art, born already within thought.

Andrea Paoli


EUreka3D initiative presented at Digital Heritage 2025

From 8th to 13th September 2025 Antonella Fresa, president of Photoconsortium and EUreka3D-XR Project Coordinator, took part to Digital Heritage 2025, the premier global forum where culture meets cutting-edge technology, hosted in Siena.

With colleagues from Europeana Foundation, XRculture, 3DBigDataSpace and 3D-4CH, in the workshop “3D Data in the Data Space for Cultural Heritage”, Fresa presented the EUreka3D initiative and and the work ongoing in the EUreka3D-XR project to an audience of selected and very interested attendees.

The workshop was dedicated to provide an insight in the Data Space for Cultural Heritage as the new flagship initiative from EU available to cultural heriatge institutions and other cultural stakeholders, surrounded by a plethora of supporting projects focused in particular to deal with 3D assets and reuse in XR applications. The workshop enabled speakers and the audience to discuss the impact of those endeavours with regards to overarching challenges faced by cultural heritage institutions about data storage and management, standards, capacities and applications; and also provided hands-on experiences with innovative tools openly available to cultural professionals.

Access the slides from all presenters on Zenodo.

 


Report from the Mission to CIPA2025 International Conference – Seoul, Korea

From August 25–29, 2025, Seoul hosted the 30th CIPA Heritage Documentation International Symposium under the theme “Heritage Conservation from Bits: From Digital Documentation to Data‑driven Heritage Conservation.” Organized by CIPA—a longstanding international committee established in 1968 by ICOMOS (International Council on Monuments and Sites) and ISPRS (International Society for Photogrammetry and Remote Sensing)—this biennial event is a cornerstone gathering for professionals in cultural heritage documentation.

We are proud that EUreka3D-XR was prominently represented at this prestigious symposium through e insightful presentation delivered by M. Ioannides from the UNESCO Chair on the CUT partner organization, highlighting the project’s interdisciplinary and innovative strengths.

Prof. Marinos Ioannides (Research Center on Digital Cultural Heritage MNEMOSYNE / UNESCO Chair on Digital Cultural Heritage) emphasized the urgent need for quality certification in heritage data acquisition. He argued that without adherence to certified standards, digital heritage risks losing its long-term value. His presentation also underscored the importance of paradata recording—transparent documentation of data capture processes and long-term preservation —to foster trust and accountability. His case study focused in all the three case studies of our projects.

Beyond the formal presentations, EUreka3D-XR project representative actively participated in numerous related sessions, roundtable discussions, and networking opportunities throughout the week. These engagements allowed us to share the # EUreka3D-Hub & #MemoryTwin approach with a broader professional audience, fostering new collaborations and reinforcing the cooperation with other EU projects such as HE-HERITALISE in shaping the future of digital heritage documentation in Europe and beyond.

A particularly meaningful moment came on Friday, August 29, when Prof. Ioannides and Anthony Cassar visited the conservation laboratories at the National University of Cultural Heritage (한국전통문화대학교). There, they witnessed the dedication of scholars and students practicing traditional arts and techniques—from textile and painting conservation to loom weaving and architectural heritage painting. This visit underscored a profound truth: preserving cultural heritage is not only about safeguarding physical artifacts, but also about sustaining the intangible knowledge, skills, and traditions that give them life—the very layers of meaning that form their Memory Twin.

Photo gallery:

© All Rights Reserved


Europeana Copyright Office Hours

Copyright and policy office hours are informal online sessions that seek to bring cultural heritage professionals together in discussing and addressing common challenges. On September 16th, 15-16:00 CET, professionals will talk about various examples of cultural heritage organisations measuring risk, and some tools available.

As cultural heritage institutions need to comply with copyright law, among other areas, they are faced with a lot of legal uncertainty. Just like any other area of law, some specific situations are not foreseen and therefore have no clear legal answer. Faced with these grey areas, some argue that cultural heritage professionals have a duty to bear some risk in order to fulfill the public interset mission that they are publicly funded to deliver. How can risk be measured, and when is it too much?

To the extent possible, Europeana encourages the participant to share their thoughts, examples and questions in advance through the mandatory registration form.


Applications open for the EUreka3D-XR online training programme

Wednesdays: 19 November, 26 November, 03 December 2025 at 3-5pm CET

The programme includes 3 online sessions of 2 hours each, dedicated to build capacity and expand knowledge in cultural heritage professionals involved in digitisation of cultural collections and processes. Spanning from EU policies, strategies, resources and funding opportunities, to case studies about innovation and presentations of state-of-the-art technologies and accessible tools to foster reuse of collections, the three sessions will showcase the panorama of challenges and solutions for the digital transformation in cultural heritage.

Each session is focused on a specific theme  and is opened with a keynote talk from different domain experts: Dr. Antonella Fresa (Photoconsortium); prof. Fred Truyen (KU Leuven) and Dr. David Iglésias Franch (CRDI – Ajuntament de Girona); prof. Frederik Temmermans (VUB – imec) and prof. Eirini Kaldeli (National Technical University of Athens).

While the keynote talks are open to a wide group of participants, interactive working sessions will be offered to a selected group of 30 learners, who will have the opportunity to discuss, engage and share experiences, moderated by a facilitator. The three interactive working sessions will be facilitated by prof. Peter Fornaro (Head Research Projects at the Digital Humanities Lab – University of Basel). The selected learners will receive a certificate of participation.

Deadline for applications: 5 October 2025


SUMMARY OF THE PROGRAMME:

Wednesday 19 November 2025
Heritage Policies and strategies for the digital transformation of practices
Keynote speech by Dr. Antonella Fresa (Photoconsortium)

 

Wednesday 26 November 2025
The impact and transformative power of Digital Cultural Heritage
Keynote speech by prof. Fred Truyen (KU Leuven) and Dr. David Iglésias Franch (CRDI – Ajuntament de Girona)

 

Wednesday 3 December 2025
Good practices and experiences for creation, access and re-use
Keynote speech by prof. Frederik Temmermans (VUB – imec) and prof. Eirini Kaldeli (National Technical University of Athens)

 

For more information, please contact info@eureka3d.eu.

 


eu emblemEUreka3D-XR project is co-financed by the Digital Europe Programme of the European Union.


EUreka3D-XR to be presented at CIPA 2025

To the 30th CIPA International Symposium, UNESCO Chair for Digital Cultural Heritage, Heritage Malta and Fundación Tekniker will join as a team to present EUreka3D-XR project along with Heritalise EU Project.

The theme of the 30th CIPA 2025 Symposium is “Heritage Conservation from Bits: From Digital Documentation to Data-driven Heritage Conservation,” which focuses on the increasingly important role that data will play in the conservation of cultural heritage in the age of artificial intelligence and explores the trend towards data-driven heritage conservation through the creation and analysis of heritage data, and application of new technologies in the context of artifacts, archaeological sites, historic buildings, landscapes, museums, and more.

Through three presentations, a groundbreaking framework that goes beyond traditional 3D documentation, will be introduced. The Memory Twin concept integrates:

  • Tangible heritage – accurate digital replicas of monuments, objects, and sites.
  • Intangible heritage – stories, traditions, and cultural practices.
  • Contextual data – metadata, paradata, and usage history woven into the digital record.

Additionally, during the presentation a special focus will be reserved to quality certification during 3D data acquisition, paradata, metadata, transparency, credibility, future-proofing, and more.

Find the provisional programme and attitional information here.

You can register at this link.