MUSEUM: VISION 2026 – interesting workshop in Turin


On 16-17 June 2016, in Turin in the beautiful premises of Palazzo Madama, the Turin Museums Foundation in collaboration with Singularity University Geneva, organized a conference dedicated to the analysis of present scenarios and vision of future for cultural heritage in 10 years.

Museum Vision 2026 is a workshop, a platform to open a window onto the future of
museum experiences and their straight influence on social and economic
perspectives with the aim to identify a series of museum experiences in the context of the fourth industrial revolution. Museums in Italy are facing profound changes, especially at the intersection between art and science.

The activities of the conference were developed in two days:
1. INTRODUCTION and FUTURE SCENARIOS: exponentially growing technologies
2. TRENDSWATCH: the convergence of communications, technology and science
3. MAKERS: artisans beyond digital
4. CROWD: the museum as a community service
5. CREATIVE LAB: activities, trends and scenarios for the museum of the future
6. RESULTS: debriefing and final paper


Speakers included:
PATRIZIA ASPRONI – President, Fondazione Torino Musei – Welcome message/Why “Museum:Vision 2026”
NICOLETTA IACOBACCI – Director, SingularityU Geneva –Ten-years scenarios “Forecast 2026” and work program
DALE HERIGSTAD –Advanced Interaction Consultant
CHLOE JARRY –Interactive digital publisher
GIOVANNI DE NIEDERHAUSERN – Chief operating officer Carlo Ratti Associati
MARCELA SABINO – Museu do Amanhã – Rio de Janeiro – Case study: “What is the
tomorrow we are talking about”
GIANMARCO VERUGGIO Honorary President – Scuola di Robotica, Director of Research CNR-IEIIT.
IAN BRUNSWICK, Science Gallery International
MARIO NANNI – President Viabizzuno
MARIA GRAZIA MATTEI – Founder Meet the Media Guru
JAMES DAVIS – Head Of Country Operations, Google Cultural Institute

See the agenda HERE

Particularly interesting was the welcome message by Patrizia Asproni, discussing the growing need of changing the traditional approaches of museums as memory institutions to a new concept of user-generated experience, audience participation and co-creation in the enjoiment of cultural heritage, leveraging on the new technologies to re-organize the museal experience and its pace: “how to connect what is kept inside [the museums] with the world outside museums and with the acceleration of relations and communications flowing through it? Is the fate of the museums to keep the pace or to reaffirm their status as places of meditation and slowness? Finally, is the one with technology a mortal embrace that implies a complete surrender of the “fully human” experience of the visit, or will it be a tool for better enjoyment and enhancement [of cultural heritage]?” (text of the speech available in full, Italian language, here)

The audience was selected amongst professionals in the field of culture and museums; including communicators and journalists, authorities of IT and technology, students and young entrepreneurs.


Leave a Reply

Related Articles

CIDOC 2021: registration open!
Technology has moved from being a challenge for a museum, to being an enabler, to becoming an integral part of museum experience. Emerging technologies allow and compel us to adopt new ways of working, but we do so within the frame of traditional planning methods like strategies and roadmaps. How can we best exploit both of these and reap the benefits of their symbiosis? The 2021 Annual Conference of the ICOM CIDOC (ICOM International Committee for Documentation) seeks commonalities betwe...
CIDOC 2021: “Symbiosis of Tradition and Digital Technology”
CIDOC 2021 conference “Symbiosis of Tradition and Digital Technology” will set it’s focus on three main subjects: “Strategic Planning”, “The Future of Documentation” and “A Wonderland of Digital Technology”. The conference taking place from 6 to 10 September 2021 is a hybrid conference and organised the National Heritage Board of Estonia in cooperation with ICOM Estonia. the selected location is Maarjamäe History Centre in Tallinn, which combines the picturesque Maarjamäe Palace with the mode...
A new virtual tour at the heart of Museo Egizio in Turin
A new virtual tour is now available on the website of the Museo Egizio in Turin. It allows the public to remotely visit the most iconic sections of the collection, also including those dedicated to the village of Deir el-Medina and to the tomb of Kha. Starting from a series of 360-degree panoramic photos in high definition, the virtual tour reconstructs the rooms dedicated to the finds from the intact tomb of the architect Kha and his wife Merit, and from the village of craftsmen and work...
Experimental on line exhibitions at M WOODS museum, in Beijing
Text by Caterina Sbrana. It might seem difficult to talk about art, ecology and nature, during the pandemic from Covid-19. Giving the public the opportunity to live the art even when the museums are closed is a challenge that not all museums have picked. That’s not what happened at the M WOODS museum, in Beijing’s 798 Art District. Thanks to its Artistic Director and Chief Curator Victor Wang, the health emergency that has affected many communities in China and in the world leaves a ...